Integrations
Integrations are direct API connections of our third party partners.
A new Action column is automatically created when adding an Integration. It behaves like any other Action column — same setup, same dynamic variables, same Auto Run options.
The four categories
| Category | What it connects | Vendors |
|---|---|---|
| CRM | Pull records in to enrich and clean, push records back out | HubSpot, Salesforce, Pipedrive, Attio, Close |
| Outreach & Sequencers | Push finished lists into campaigns, update leads already in one | Lem List, Smart Lead, Instantly, Apollo |
| Workspace | Notifications, alerts, and spreadsheet or document data | Slack, Google Sheets, Google Docs |
| AI | Drafting, classification, web search, scoring, and images | OpenAI, Anthropic, Perplexity, Browser Use |
Every category works the same way: connect → pull records → enrich → push back.
The four hubs above explain how a category behaves. The full catalogue below has one page per vendor, with its action list and setup steps.
Every integration
The sidebar groups all 49 by what you would go looking for. Each page lists that vendor’s actions, whether it runs on SyncGTM credits or your own API key, and how to set the column up.
CRM
Attio · Close · HubSpot · Pipedrive · Salesforce
Outreach & Sequencers
Instantly · Lem List · Smart Lead · Reply.io · Heyreach · Gmail
Contact Data & Enrichment
Apollo · Contact Out · Datagma · Emailable · FindyMail · FullEnrich · Icypeas · Leadmagic · Rocket Reach
AI
Anthropic · OpenAI · Perplexity · Browser Use · SyncGTM AI · SyncGTM Built-in · Gamma
Scraping & Web Data
Apify · Firecrawl · Google Maps · Yelp · Who Is · G2
Ads & Social
LinkedIn · Instagram · Meta · TikTok · Reddit · Google Ads
Web & SEO Intelligence
Ahrefs · Semrush · SimilarWeb · Data For SEO · Built With · Their Stack
Workspace
Slack · Google Sheets · Google Docs · Google Slides
You can also browse them on our Integrations Page .
Video guide
Add your first Integration
- Click on the Add Action button on the top right and select Integrations tab
- Select the Action to run for the column
- Setup the Integration by passing the dynamic variables and required inputs
- Select whether to Auto Run Action or not. If selected Auto Run, then select the trigger column.
- Test the action by clicking the play button for the first row
- Once tested, run the entire column by clicking the ▶️ in the column header to run all the rows
Authentication required Integrations
Some integrations will require you to authenticate your account to fetch or push data. You can find tutorials on how to do it inside each Integration page.
Suggest Integration
Need an Integration? Submit your request here