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Connect Sync GTM to Claude Code, Anthropic’s agentic coding CLI.

Sync GTM uses browser-based sign-in (OAuth). There is no API key or Authorization header — authentication happens entirely in the browser.

Why connect Claude Code to Sync GTM?

Claude Code becomes a GTM automation engine — ask it in plain English from your terminal:

  • Enrich leads programmatically — “Find all VPs of Engineering at Series B SaaS companies” and pipe the output straight into your scripts
  • Look up work emails and mobile numbers without leaving the CLI — pull contact data mid-automation
  • Verify emails in bulk — pass a list and get deliverability status back, ready to filter
  • Research tech stacks — “What tools does notion.so use?” before building an integration pitch
  • Track headcount and hiring signals — spot growth companies before your competitors do
  • Automate outbound sequences — generate enriched, personalized lists directly inside your agentic workflows

Ideal for developers, RevOps engineers, and sales automation builders who want to combine B2B data with code — no extra SDK, no API wrangling.

Step by step guide

Add the Sync GTM server

Run this command in your terminal:

claude mcp add --transport http syncgtm https://api.syncgtm.com/mcp

Add --scope user to make the server available across all your projects:

claude mcp add --scope user --transport http syncgtm https://api.syncgtm.com/mcp

Authenticate with Sync GTM

  1. Start (or restart) Claude Code, then run:
/mcp
  1. Select syncgtm → Authenticate — your default browser opens the Sync GTM sign-in page
  2. Sign in to Sync GTM and approve — Claude Code stores the session and reconnects automatically

Select the correct organization. The authorization screen opens with an Organization dropdown at the top. Whichever organization is selected when you click Approve is the one this connection reads data from and spends credits from. In more than one organization? Open the dropdown and pick the right one before approving. To change it later, connect again and pick a different one — see Managing more than one organization.

Connecting Sync GTM to an AI client — the Organization dropdown on the authorization screen sets which organization the connection uses for data and credits.

Verify the connection

Run /mcp any time to check connection status or re-authenticate. syncgtm should show as connected with its tools listed.

No API token or Authorization header is needed — if you’re prompted for one, you’re configuring the wrong transport. Use --transport http as shown above.

Use cases

Once connected, ask Claude Code in plain English. Examples:

Ask Claude CodeTool used
”Find the work email for linkedin.com/in/janedoe”find_work_email
”Is ceo@company.com deliverable?”verify_email
”Enrich Jane Doe, VP Sales at Stripe”enrich_person
”What’s the tech stack at notion.so?”find_company_techstack
”What’s the headcount and funding for rippling.com?”enrich_organization
”Find all CTOs at salesforce.com”find_people
”What roles is hubspot.com actively hiring for?”company_job_listings
”What has this prospect posted about on LinkedIn?”linkedin_profile_posts
”Is Gong ramping up hiring this quarter?”job_openings_growth_rate
”Is [company]‘s engineering headcount growing?”head_count_growth_rate
”Has this person changed jobs recently?”check_job_change
”Is +14155550123 reachable on WhatsApp?”validate_whatsapp

Managing more than one organization

Agencies and consultants often sit in several Sync GTM organizations — their own plus each client’s. The connection uses the organization you picked on the authorization screen, and spends that organization’s credits. Choosing a different organization in the Sync GTM app does not move an existing connection across, so Claude Code keeps using the one you approved until you connect again.

To work in a client’s account:

  1. Run /mcp in Claude Code and select syncgtm → Authenticate.
  2. On the Sync GTM authorization screen, open the Organization dropdown and pick the client’s organization, then click Approve.
  3. Run check_credits (free) to confirm which organization the connection is now pointing at.

Full detail in Working in a client’s organization.

Next steps

Keep learning

Connected? These two courses turn the tool list into workflows you actually run.