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MCPToolsEnrich Organization

Enrich Organization

Give it a company domain, get back the firmographic record.

Tool
enrich_organization
Cost
2 credits per run
Category
Enrich Company
Required input
domain
Returns
Firmographics — industry, size, funding, technologies

What it does

  • Enriches a company by website domain.
  • Returns firmographics — industry, size, funding, technologies.
  • Takes a domain only. There is no LinkedIn input on this tool.
  • It is the middle tier of the three company-enrichment tools: enrich_linkedin_page is 0.5 credits, this is 2, premium_linkedin_page_insights is 3.

If you already have the company’s LinkedIn page, use enrich_linkedin_page instead — it is four times cheaper.


Use cases

  • Score accounts on firmographics. Industry, size and funding in one call is what an ICP fit rule needs to run.
  • Clean a domain list into an account list. A column of websites becomes a table with the fields a rep can act on.
  • Qualify inbound by work-email domain. Take the domain off a signup, enrich it, and route the lead before a human reads it.
  • Backfill funding on stale CRM accounts. Records created a year ago rarely carry the round that closed since.

How to use it

Connect the MCP server

Follow the setup guide for your client. Browser sign-in, no API key.

Enrich one company

Enrich stripe.com and tell me the industry, employee count and funding.

Enrich a list of domains

Enrich these 40 domains. Report how many credits you used.

Narrow before you enrich

Only enrich the domains where the company has more than 200 employees. Use find_companies to filter first so I am not paying 2 credits per row on companies I will drop anyway.

Example prompts

Ask your clientWhat you get back
”Enrich stripe.com”One firmographic record
”Enrich these 40 domains and put them in a table”One row per company
”What technologies does stripe.com use?”Cheaper via find_company_techstack at 1 credit
”Enrich this company’s LinkedIn page instead”Routes to enrich_linkedin_page at 0.5 credits

Best prompting practices

  • Name the tool and the server. “Use the Sync GTM MCP enrich_organization”. A client that returns a company profile instantly with no credits charged wrote it from memory, and memory is where outdated headcounts and dead funding rounds come from.
  • Pass a bare domain. stripe.com, not a deep marketing URL with tracking parameters. Lowercase, no www., no protocol.
  • Pick the right tier. Ask yourself what you actually need: a description and headcount is enrich_linkedin_page work at 0.5 credits. Only reach for 2 credits when you need the firmographic record.
  • Do not use it as a tech-stack lookup. find_company_techstack costs 1 credit and answers that question directly.
  • Filter first, enrich second. find_companies returns matching companies at 0.5 credits each — 100 of them for 50 credits. Enriching 100 domains here to then discard 80 costs 200.
  • Deduplicate against what you already own first. Suppressing your customer and open-deal domains costs nothing; enriching 40 accounts already in the CRM costs 80 credits and tells you what the CRM already knew.
  • Name the columns you want. “Return industry, employee count, revenue band, total funding, last round, technologies — as CSV.” The record is wide, and a prose summary of it is unusable downstream.
  • Gate the batch. “Tell me the domain count and the credit total, then wait for my go-ahead. Stop after 50 and report credits used.”

Output

{ "domain": "stripe.com", "industry": "Financial Services", "employee_count": 8000, "total_funding_usd": 9200000000 }

Credits and limits

2 credits per call, flat. Run check_credits (free) before a large batch.

This is the second-most expensive company tool. On a list of 500 domains it is 1,000 credits. Confirm you need firmographics rather than a LinkedIn page description before you run the batch.


Parameters

ParameterTypeRequiredNotes
domainstringYesCompany website domain, e.g. stripe.com

ToolUse it instead when
enrich_linkedin_pageYou have a LinkedIn page and want the cheapest option — 0.5 credits
premium_linkedin_page_insightsYou need growth trends and hiring patterns, not a flat record — 3 credits
find_company_techstackYou only want the technology stack — 1 credit
find_companiesYou do not have the domains yet and need to search for companies

Next steps

  • All MCP tools — the full catalogue with credit costs
  • TAM Sourcing — workflows that chain this tool into an account list

Keep learning

Two courses take these tools past the reference page — clustered by GTM job, then chained into workflows.