Close
Connect Close CRM to SyncGTM to create, update, and manage leads and contacts in your sales pipeline.
- Integration
- Close
- Category
- CRM
- Authentication
- SyncGTM credits — no external API key
- Actions
- 6
- Plans
- All plans, including free
What it does
Automate contact creation from enriched data, subscribe leads to email sequences, and look up CRM objects — all from your GTM workflows.
Close is a SyncGTM native integration — it runs on SyncGTM credits, so there is no external Close account or API key to connect.
Adding the integration creates an Action column. It behaves like any other Action column — same dynamic variables, same Auto Run triggers, same per-row test before you run the whole column.
Available actions
| Action | What it does |
|---|---|
| Create Lead | Create a new lead record in Close CRM with contact details and company information. |
| Update Lead | Update an existing lead record in Close CRM with enriched data from your workflows. |
| Create Contact | Add a new contact to an existing lead in Close CRM with verified email and phone data. |
| Update Contact | Update contact details on an existing Close CRM record with fresh enrichment data. |
| Subscribe To Sequence | Add a contact to an email sequence in Close CRM for automated follow-up outreach. |
| Lookup Object | Search for leads, contacts, or opportunities in Close CRM by email, name, or custom fields. |
Each action is its own column. Pick the one you need when you add the integration — you can add more than one from the same integration to a table.
Setup
- Click Add Action in the top right of your table and open the Integrations tab.
- Select Close, then choose the action you want the column to run.
- Map the required inputs to your existing columns using dynamic variables.
- Choose whether to Auto Run the action. If you do, pick the trigger column that fires it.
- Test on the first row with the play button.
- Run the whole column from the ▶️ in the column header.
Related integrations
| Integration | |
|---|---|
| Attio | CRM |
| HubSpot | CRM |
| Pipedrive | CRM |
| Salesforce | CRM |
Next steps
- CRM — how this category fits into a table
- Integrations — adding an integration, and the full category map
- Actions — configuring and auto-running an action column
- Credits — how usage is billed
- Close on syncgtm.com — the product page for this integration